Once your Quick Search results are displayed, it’s essential to understand what you’re looking at and how to interpret different result types.
1. Results Overview
Quick Search returns results from two main areas:
- Online Marketplace Listings - Items found on supported eCommerce platforms (e.g., Made-in-China, Shopee, Alibaba, and others) that match your search terms. Each listing includes product image, title, price, and a direct link to the listing.
- Webpage & Webshop Results - Pages from the open internet that mention your brand or product terms. These may include standalone webshops, suspicious sites, or pages that could be hosting counterfeit or pirated goods.
This combined view gives you broader visibility into how your brand or products are represented online.
2. Identifying Potential Infringements
Carefully examine the results. Look for common indicators that may signal unauthorized or infringing content.
For Marketplace Results
- Unauthorized sellers: Listings using your brand without permission.
- Counterfeit products: Listings that use your product images or model names but appear to be fake.
- Misuse of IP: Brand logos, product images, or descriptions used without authorization.
For Web / Webshop Results
- Suspicious domain names: Look for domains that mimic your brand but are not official.
- Fake webshops: Entire sites that appear to sell products using your brand but are not legitimate retailers.
- Pirated or counterfeit content: Pages offering products at unrealistic prices or lacking brand authenticity signals (e.g., poor grammar, generic site design).
These indicators help you assess whether a result warrants further investigation.
3. Taking Action
After reviewing your results, decide what to do next:
- Investigate further: Visit the link to verify whether the content is truly infringing or unauthorized.
- Contact the seller/site owner: Reach out directly if you believe the listing or site is infringing your rights.
- Use RightHub tools: For formal responses, consider using RightHub’s brand protection services to initiate complaints, takedowns, or enforcement actions against infringing content.
- Flag recurring patterns: If you see many similar infringements on the same platform or domain pattern, that may indicate a broader issue worth monitoring.
By understanding the types of results and what they mean, you can make more informed decisions on how to protect your brand online.
Pro Tip: If you're consistently finding unauthorized listings on a specific platform, consider using Marketplace Search for continuous monitoring and automatic enforcement actions.