Introduction
The Seller List in Marketplace Search allows you to see and manage sellers who frequently appear in your findings. This tool helps you identify high-risk sellers, monitor their activity, and control the way future findings from each seller are handled through status updates.
Sellers are tracked separately for each domain. For example, "seller123" on amazon.co.uk, amazon.de, and amazon.it will appear as individual entries. This is because we can't verify whether identical names across domains represent the same entity.
Key Features of the Seller List
- Seller Details: View essential information for each seller, including name, marketplace, country, and the count of unhandled and enforced findings.
- Sort and Filter: Sort sellers based on various columns or use filters to refine your search, making it easier to focus on sellers with higher activity or those from specific countries or marketplaces.
- Update Seller Status: Set a status for each seller to determine how their future findings will be managed.
Columns and Data Fields in the Seller List
- Seller Name: The name or identifier of the seller. This field is essential for tracking specific sellers across multiple findings.
- Status: The current status assigned to each seller. Changing the status will impact how future findings are handled. Available statuses include:
- Authorized: Indicates that the seller is approved, and findings from this seller will automatically marked as authorized.
- On Hold: Findings from this seller will be paused for review at a later date.
- Suspicious: Findings are marked with a higher likelihood of enforcement due to potential risk factors.
- Unknown: The default status, which doesn’t apply specific actions to the seller’s findings.
- Unhandled Findings: The number of findings from this seller that have not yet been reviewed or acted upon.
- Findings Count: The total number of findings related to this seller across the platform.
- Unenforceable findings: The number of findings that cannot be enforced from the seller. For more on this, please see: What does it Mean When a Finding Is Unenforceable?
- Country: The seller’s country, which can be used to assess regional risks and prioritize enforcement in specific markets.
- Marketplace: The e-commerce platform (e.g., eBay, Amazon, Alibaba) where the seller operates. Monitoring marketplaces helps you focus on high-risk platforms for your brand.
- Enforced Findings: The count of findings for this seller that have already undergone enforcement actions, providing insights into past activities.
- Days Since Last Appearance: Tracks how long it has been since this seller’s last finding, helping you gauge recent activity.
Updating Seller Status
To manage how findings from a particular seller are handled in the future, you can update their status:
- Select a seller from the list.
- Click Update to choose a new status:
- Authorized: Marks the seller as approved, so future findings will not require instructions.
- On Hold: Pauses action on future findings, allowing for deferred review.
- Suspicious: Flags the seller for high-risk monitoring, with an increased likelihood of automated enforcement.
- Unknown: Keeps the default status with no automatic actions applied.
Updating a seller's status provides better control over your brand protection efforts by utilizing automations to handle incoming findings.
Conclusion
The Seller List in Marketplace Search is a powerful tool for identifying, monitoring, and managing sellers across different platforms. By leveraging the sort, filter, and status update features, you can prioritize enforcement actions, reduce noise, and focus on high-risk sellers to better protect your brand.